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BYD's off-road sub-brand FCB reaches 200,000 total deliveries in 23 months

globalchinaev

4 days ago3 min read
BYD's off-road sub-brand FCB reaches 200,000 total deliveries in 23 months
Source: BYD

Fang Cheng Bao (FCB), a sub-brand under BYD, has surpassed 200,000 cumulative sales in about 23 months since the brand’s inception.

The brand announced the achievement on October 25, stating that total deliveries have reached 200,000 units, up from 177,412 vehicles at the end of September. This implies FCB sold around 22,600 vehicles so far in October.

It took the brand 18 months to reach 100,000 unit sales, but after the launch of the more affordable Tai series, deliveries soared from 100,000 to 200,000 units in just 5 months.

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FCB recorded its best-ever monthly performance in September 2025, delivering 24,121 units. The lineup included 5,425 Bao 5 SUVs, 1,666 Bao 8 units, 8,902 Tai 3 units, and 8,128 Tai 7 units, with the Tai series accounting for over 70% of total sales.

BYD launched Fang Cheng Bao in August 2023 to target buyers seeking personalized and adventure-oriented vehicles, a niche positioned between the mass-market BYD brand and the luxury-oriented Yangwang.

The Bao series — including the Bao 5 and Bao 8 — anchors FCB’s off-road lineup. The Bao 5, launched in November 2023, introduced BYD’s DMO Super Hybrid Off-road Platform combining a turbocharged engine and dual-motor electric system.

The larger Bao 8 followed in November 2024, extending the same platform with higher ground clearance and a seven-seat configuration.

Source: BYD

The Tai series targets the family SUV market. The Tai 3 debuted in April 2025 as a compact plug-in hybrid SUV, while the Tai 7, introduced in September 2025, positioned itself as a midsize SUV blending city driving comfort with mild off-road capabilities.

As of October, the Bao 3 and Tai 7 are FCB’s best-selling models, reflecting strong consumer appetite for vehicles combining hybrid efficiency and light off-road performance. The average transaction price for FCB vehicles stands at 238,800 CNY (c. $33,500).

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In China’s passenger car market, vehicles priced between 100,000 and 200,000 CNY represent the largest share, accounting for 7.81 million sales from January to September 2025. FCB’s core products occupy the upper end of that range, competing with models from Li Auto, Great Wall’s Tank brand, and Geely’s Galaxy lineup.

Fang Cheng Bao’s momentum underscores BYD’s rapid diversification across vehicle segments, from mass-market to premium adventure models. With the Tai 7 launch now scaling up deliveries, the brand’s next phase is expected to focus on export markets and further refinement of its DMO hybrid platform.

Conversion rate: 1 USD = 7.12 CNY as of October 25, 2025.

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