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Polestar launches largest model offensive with four new EVs by 2028

globalchinaev

a day ago5 min read
Polestar launches largest model offensive with four new EVs by 2028

Polestar (NASDAQ: PSNY) announced on February 18, 2026, what it described as the largest product offensive in its history: four new electric vehicles planned for market by the end of 2028, spanning flagship grand tourer to compact SUV. The Swedish brand, majority-owned by Geely Holding and affiliated with Volvo Cars, enters this expansion on the back of its strongest retail sales year on record.

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Full-year 2025 retail sales reached approximately 60,119 cars, a 34% increase versus 2024, with Q4 2025 volumes up 27% year-on-year to an estimated 15,608 units. For 2026, the company is guiding for low double-digit retail volume growth and a 30% expansion of its retail network, though detailed financial guidance will accompany its full-year 2025 results publication.

The four-model rollout begins with the Polestar 5, the brand's first bespoke grand tourer, which debuted at IAA Mobility in Munich in September 2025.

Polestar 5 grand tourer — front three-quarter view
Source: Polestar

Customer deliveries are scheduled from summer 2026 across 24 of Polestar's 28 active markets. The Polestar 5 rides on the Polestar Performance Architecture — a bonded aluminium unibody developed by the brand's UK R&D team — which is not shared with any other Geely Group vehicle.

Two powertrain options are available: the Dual Motor variant produces 748 hp (558 kW) with a 0–100 km/h (0–62 mph) time of 3.8 seconds, while the Performance version delivers 884 hp (659 kW) and covers the same sprint in 3.1 seconds. Both use a 112 kWh battery (106 kWh usable) with 800-volt architecture, enabling 350 kW DC fast charging and a 10–80% charge in 22 minutes. WLTP range is rated at 670 km (416 miles) for the Dual Motor and 565 km (351 miles) for the Performance variant.

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The Polestar 5 is manufactured in Chongqing, China, and European pricing starts at €119,900 (c. $141,800) for the Dual Motor and €142,900 (c. $169,000) for the Performance. U.S. pricing has not been announced and faces a potential 100% tariff hurdle given its Chinese production.

The second model in the sequence is an estate-style variant of the Polestar 4, the brand's current best-seller.

Polestar 4 wagon variant — official teaser image
Source: Polestar

CEO Michael Lohscheller confirmed the new variant is "absolutely coming to the US" and described it as offering "the space of an estate and the versatility of an SUV." Unlike the existing Polestar 4 coupé, which controversially omits a rear windscreen in favour of a camera feed, the estate variant will feature a conventional rear window.

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The current Polestar 4 coupé will be renamed the Polestar 4 Coupé following the variant's introduction. A launch is planned for later in 2026, with deliveries beginning in Q4 2026. The wagon is slated for production in Busan, South Korea — a strategically important distinction that sidesteps U.S. tariffs that apply to Chinese-built vehicles. The base Polestar 4 currently starts at $47,800 in the United States.

A fully redesigned Polestar 2 is set to follow in early 2027.

Next-generation Polestar 2 — official teaser image

Source: Polestar

The original Polestar 2 has sold more than 190,000 units globally since its 2020 launch, establishing the brand's first full-electric volume model. Polestar describes the next generation as "a completely new successor," with teaser imagery suggesting a lower, more sedan-like profile than the current liftback.

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The Geely Group's PMA2+ platform is widely considered a likely candidate for the architecture, though Polestar has not confirmed this. Like the current model, the next-generation Polestar 2 would be built in China, raising questions about its path to the U.S. market, where the original was withdrawn following the imposition of a 100% tariff on Chinese-built EVs.

The fourth and final model in the offensive is the Polestar 7, a compact premium SUV planned for a 2028 launch.

Polestar future model lineup teaser
Source: Polestar

Polestar has signed a memorandum of understanding with Volvo Cars to manufacture the Polestar 7 at Volvo's new facility in Košice, Slovakia — marking the brand's first European-built model. The Polestar 7 will draw on Volvo Cars' technology base, incorporating cell-to-body battery construction, next-generation in-house electric motors, and Geely Group component sharing, while being tuned for Polestar's characteristic driving dynamics. It is closely related to the forthcoming Volvo EX60.

The compact SUV segment accounted for approximately one-third of total battery-electric vehicle volumes sold in Europe in 2025, making it the continent's largest EV segment — and the most conspicuous gap in Polestar's current lineup. Lohscheller stated the Polestar 7 would be offered at "a very attractive price point," though no figures have been disclosed.

The four-model plan is accompanied by a deliberate shift in manufacturing geography. While most current Polestars are built in China or the U.S., the Polestar 4 wagon's Korean production and the Polestar 7's European plant reflect a growing imperative to navigate tariff exposure across its key markets.

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CEO Lohscheller has set a medium-term volume target of roughly 100,000 annual retail sales — up from the 60,119 achieved in 2025 — a figure he described as the threshold needed for meaningful economies of scale. With the four-car portfolio, Polestar estimates it will address 55–65% of the premium EV market by segment, compared with roughly 25% today.

The Polestar 6 electric roadster, previously pencilled in for 2026, was not included in the three-year plan and remains delayed to after 2028 at the earliest. Whether the Polestar 7 can anchor the volume growth that the brand's profitability roadmap depends upon — in a compact EV segment already populated by the Tesla Model Y, BMW iX1, and a wave of Chinese newcomers — remains the question that will define this offensive's legacy.

Conversion rate: 1 EUR = 1.1828 USD as of February 26, 2026

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