On December 31, Xiaomi has unveiled a limited edition of its SU7 automobile in celebration of its 15th anniversary.
The new color, named "Dazzling Magenta," will be available for purchase at a price of 9,000 CNY starting January 1, 2025, at midnight via the Xiaomi Auto App.
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The limited edition series will also include four new wheel designs and one new interior option.
The new wheels include a 20-inch Xiaomi-style wheel exclusive to Dazzling Magenta, a 20-inch Xiaomi-style wheel available in Pearl White for all models, a 20-inch petal low-drag wheel available for all models, and a 21-inch sport wheel available for the Max version, priced at 8,000 yuan, 6,000 yuan, and 13,000 yuan, respectively.
The Xiaomi SU7 currently offers a palette of nine colors across four major series: Bay Blue, Lava Orange, Elegant Gray, Meteor Blue, Twilight Purple, Olive Green, Cambrian Gray, Pearl White, and Diamond Black.
Among these, Bay Blue, Elegant Gray, and Olive Green are available at no additional cost, while the other colors require an extra payment of 7,000 CNY.
Source: Xiaomi App
The interior of the Xiaomi SU7 also boasts four free color options inspired by nature: Galaxy Gray, Twilight Red, Misty Purple, and Obsidian Black.
The new interior option is a rice gray color, available for all models at no extra cost, with a limited-time offer of Nappa leather worth 8,000 yuan.
The official statement noted that the limited-time modification period will be from January 1, 2025, at midnight to January 5, 2025, at midnight.
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Users with locked orders that have not yet been delivered can participate. If the modification is successful, the production plan and estimated delivery time will be recalculated.
On December 28, Xiaomi Auto announced that the Xiaomi SU7 had delivered more than 130,000 units year-to-date, completing the company’s annual sales target ahead of schedule.