Source: Zeekr

On February 4, 2026, Zeekr said cumulative deliveries of its flagship SUV, the Zeekr 9X, exceeded 30,000 units, with an average transaction price above 530,000 CNY (c. $76,300), marking one of the strongest early sales performances in China’s premium large SUV segment this year.

The model reached the milestone around four months after launch and has ranked as the sales leader in the 500,000 CNY-class large SUV segment for two consecutive months. In November and December 2025, the Zeekr 9X surpassed the AITO M9, a key rival in the same price bracket.

Zeekr is a premium electric vehicle brand under Geely Auto Group, one of China’s largest automakers. The 9X is positioned as Zeekr’s full-size ultra-luxury flagship and is the company’s first hybrid model. The vehicle is aimed at buyers traditionally served by global luxury brands, with Zeekr stating that more than 80% of 9X buyers previously owned vehicles from BMW, Mercedes-Benz, Audi, Land Rover, or Porsche.

On the same day as the delivery announcement, the Zeekr 9X was named winner of the Global Annual Car Award, an industry prize selected by automotive experts and professional media through multiple rounds of voting and notarized review. Zeekr said the model won by a large margin. Geely Auto Group Senior Vice President Lin Jie said at the ceremony that the 9X’s performance was driven primarily by user demand and repeat upgrades from traditional luxury brands.

Source: Zeekr

Commercially, Zeekr said more than 70% of orders for the 9X are for top-trim configurations, supporting the average transaction price above 530,000 CNY (c. $76,300). The company has not disclosed official list pricing in these reports, but positioned the model to compete directly with the AITO M9 in the same segment.

Due to higher-than-expected demand for certain high-spec variants and supply chain constraints, including specific chips, Zeekr said some customers have experienced longer delivery times. To offset this, Zeekr introduced a waiting compensation program that provides a subsidy of 200 CNY per day, capped at 12,000 CNY (c. $1,700), which can be directly deducted from the vehicle purchase price.

Zeekr said production ramp-up for certain components is progressing, and delivery lead times for the Max and Ultra variants have been reduced to approximately two to six weeks.

The Zeekr 9X is built on the Haohan-S platform, which Zeekr describes as the world’s first luxury-dedicated electric-hybrid architecture. The vehicle uses a full-stack 900-volt high-voltage hybrid system and integrates Zeekr’s latest powertrain, chassis, safety, and intelligent driving technologies.

Key systems include a tri-motor hybrid megawatt-class electric drive system, a 70 kWh 6C hybrid battery, Haohan AI digital chassis, closed dual-chamber air suspension with dual-valve CCD electromagnetic dampers, and a four-in-one integrated safety structure. The vehicle also uses dual NVIDIA DRIVE Thor-U chips, a five-lidar perception system, and dual Qualcomm 8295 intelligent cockpit computing platforms.

Zeekr said the 9X offers a maximum combined range of up to 1,250 kilometers (777 miles) and supports fast charging from 20% to 80% in about nine minutes. The vehicle also includes a 2.0T hybrid-dedicated engine, a 48V active anti-roll stabilizer bar, and body torsional rigidity rated at 41,600 N·m per degree.

To support customer engagement, Zeekr has partnered with the Xu Beihong Memorial Museum and China Post to offer a limited “Zeekr 9X × Xu Beihong Collectible Gift Box” to buyers who lock in orders before March 31, 2026. The company said this is the third major customer gift program linked to the model.

The early sales pace and pricing mix suggest Zeekr is testing how far Chinese brands can push into the full-size luxury SUV tier traditionally dominated by foreign marques — and whether sustained demand can be maintained as capacity ramps further.

Conversion rate: 1 USD = 6.947 CNY as of February 4, 2026